For the past several years, one of the most popular topics in the online marketing sphere has been the value of social media sites like Facebook, Twitter and Google+ as they pertain to accomplishing marketing and business goals.
Social Media can be extremely effective in helping your business establish a connection with your online audience. ClickGiant provides a range of social media management services for our clients in Charleston, SC and across the US.
Many businesses look at social media as a novelty or trend that’s likely to pass. But based on the actions of Google—the world’s leading search engine, it’s clear that social is here to stay.
In this day and age, it’s more important than ever for businesses to interact directly with potential clients. Publish content. Garner attention. Build relationships. Here are some of the key social media networks we work with.
Facebook Marketing
Are you taking advantage of the world’s largest social network? Through Facebook, you can expose your business and offerings to thousands of people! ClickGiant works to ensure you’re taking advantage of this multifaceted and social audience. We build, manage and monitor your Facebook profile to help engage targeted members of the social community.
Twitter Marketing
Are you updating your Twitter page and interacting with potential customers and other businesses? Through ClickGiant social media management, you can grow your presence on one of the most popular websites in the world. Promote your expertise and build relationships with the people and entities that matter most to your business.
Google+ Marketing
What better way to market your brand than to use the preferred social network of the world’s largest search engine? Google+ is a relatively newer social network that integrates seamlessly with other Google services such as Gmail and YouTube.
Google has also introduced Authorship and Publisher markup, which use Google+ to identify relationships between authors, publishers and websites. The new protocol will play a large role in helping Google identify the quality of a site and the content that originates on that site.
ClickGiant helps you manage your Google+ community and build authority for your business using Google’s tools. We set up your profile, integrate it with your website and other Google services and build communities around your content and the value you provide.
Major search engines hold socially active businesses in especially high regard. Having a cohesive social media strategy that takes advantage of platforms like Facebook, Twitter and Google+ demonstrates your commitment to openness and online interaction.
Successful online marketing campaigns are centered on great content. But if you just post your content on your blog and don’t promote it to your audience, you’re missing a valuable opportunity to engage potential clients, drive traffic to your site and reap the benefits of social sharing.
Social media enables you to syndicate your content to your followers. At the very least, you’re producing content and providing for your followers. As a best-case scenario, your article, Facebook post or Tweet could garner attention that results in greatly increased traffic and engagement with your site.
Perhaps the most important benefit of social media is the relationships you build through interacting with your audience. An online presence built on two-way conversation, interaction and relationship building can be a powerful tool for the small business owner who wants to appear transparent, involved and concerned with what others are saying about the company and brand.
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325 Folly Rd., Suite 305 Charleston, SC 29412
Phone: 843-452-1474
Email: info@clickgiant.com